Design approach
Our journey began in the 1950s when we started exploring how professional designers could give us a competitive edge. An early example is the Quantum Range Collection, where Øivind Iversen’s iconic City chair set a new standard for manufacturing furniture with laminated veneer. This collaboration challenged production methods, accelerated innovation, and helped establish Fora Form as a leading player in furniture design.
Today, our approach to design remains deeply rooted in this legacy. We continuously work closely with selected designers who bring timeless products with beneficial functionality to our collection. Norwegian designers, in particular, play a central role in our value creation. At the same time, the synergy between the designers and the expertise within our organization ensures that the designs are not only aesthetically appealing but also functional and sustainable.
Where functionality meets aesthetics
Fora Form's furniture is designed for people, spaces, and collaborative environments that are constantly evolving. Each product has a clear function and is shaped with a human-centered approach. We seek the balance between form and function – where simplicity sparks curiosity, and the details invite exploration.
From recognizable and timeless shapes to innovative solutions, our design is about creating a connection with the products. They should be practical to use, intuitive to understand, and aesthetically engaging. Our goal is to create functional and inclusive furniture for spaces wherever people meet.
Products built to last
Our products are designed to last – through timeless design and the use of recyclable materials. We choose components and materials that are either already recycled or can be recycled in the future, ensuring they can be disassembled and reused at the end of their life cycle.
We test and certify all materials and components to minimize environmental impact. Each product is delivered with documentation that supports our sustainable practices. We aim to design furniture with a correct and transparent footprint—down to the component level.
The future of interaction
In an era where the interaction between people, technology, and the environment is becoming increasingly important, we want our furniture to serve as catalysts for new ideas and collaboration. We see the future office and shared spaces as arenas for innovation, where design facilitates interaction and inspiration.
Through a wide product portfolio that reflects contemporary needs, we continuously work to fill gaps in the market with new solutions that provide the user with a tool for everyday life. Our furniture serves as building blocks for both functional and aesthetic spaces – and a sustainable future.